Glenisk, the official yogurt of Irish Rugby, has teamed up with Ireland Rugby captain Rory Best to promote its IRFU Collectable Cards which are available for free with every purchase of the brand’s organic GO-YO range.
Rory lined out with rugby mad yogurt lovers Patrick Hart, Leo O’Neill and Billie Barrett for a kickabout in Belfast.
Every pack of GO-YOs includes three Official Irish Rugby Trading Cards featuring rugby heroes from both men’s and women’s senior teams with a total of 65 to collect in all. Parents can sign their kids up for a free Collector’s Album and Starter Pack at Glenisk.com.
Rory Best, Ireland Rugby captain and Glenisk partner, said “As a father I’m delighted to see Glenisk offer a range of healthy snacks like GO-YOs specifically for children. It’s also great that they’ve developed something as fun and engaging as their collectable cards which will no doubt keep the nation’s children busy collecting and swapping throughout the NatWest Six Nations and beyond.”
The yogurt brand works closely with customers of all ages to create the healthiest and tastiest yogurts. On this range, as well as lots of tasting with kids, the help of parents was enlisted to understand the challenges around healthy eating. Some 750 parents helped to develop these low and no added sugar yogurt tubes.
GO-YOs come in two flavours: Glenisk Low Sugar Strawberry GO-YO Yogurt Tubes and Glenisk Organic No Added Sugar Banana & Peach GO-YO Yogurt Tubes. GO-YOs are the only yogurt tubes produced with real fruit, made with organic Irish milk and the only brand that offers a no added sugar options for children and babies.
The award-winning natural yogurt manufacturer will also run two Glenisk Kids’ Rugby Training Camps with Rory Best which will take place in Belfast and Dublin during the summer. See packs of Glenisk Organic Kids yogurt for details.
GO-YOs are available in leading retailers and independent stores nationwide.